Retailers From QVC to Kohl’s Are Split on Agentic Shopping – WSJ

Major retailers including QVC and Kohl’s are adopting divergent strategies regarding agentic shopping technology, which uses AI agents to autonomously make purchasing decisions on behalf of consumers. The split reflects uncertainty within the retail sector about whether such AI-driven shopping models will enhance customer convenience or cannibalize sales margins. Industry players are evaluating the potential benefits and risks of implementing autonomous shopping agents in their business models.

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